Dashboards & BI

Dashboards that answer one question first

Executive dashboards work when the top of the screen answers the main question and everything else supports it.

A dashboard is a layout problem as much as a data problem. The first screen should answer the single question the audience opens it for — are we on track — and the supporting detail should sit one level below.

Use a consistent hierarchy: headline figures, then trend against target, then breakdown by the dimension people manage by. Drill-downs belong behind a click, not on the landing view.

Decide up front how the dashboard is published and who can see what. Role-based access, single sign-on and refresh schedules are part of the design, not an afterthought once the visuals are approved.

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